{"product_id":"goldilocks-rug","title":"Goldilocks Handcrafted Braided Jute Rug","description":"\u003cdiv class=\"flex flex-col\"\u003e\n\u003cdiv class=\"fKQ0lq_Layout\"\u003e\n\u003cdiv class=\"fKQ0lq_TransitionItem WlXitW_TransitionGroupChild\"\u003e\n\u003cdiv\u003e\u003cbutton type=\"button\" class=\"flex items-center gap-1 text-start text-token-text-tertiary dark:text-(--interactive-label-tertiary-default) hover:text-token-text-primary dark:hover:text-token-text-primary\"\u003e\u003csvg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"20\" height=\"20\" class=\"icon-sm transition-transform\"\u003e\u003cuse href=\"\/cdn\/assets\/sprites-core-f290a825.svg#b140e7\" fill=\"currentColor\"\u003e\u003c\/use\u003e\u003c\/svg\u003e\u003c\/button\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\" tabindex=\"0\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert wrap-break-word w-full light markdown-new-styling\"\u003e\n\u003ch3\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eBraided jute drawn into a quiet field of color\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003eThe Goldilocks Rug distills locally grown Bangladeshi jute into a compact, richly textured floor covering. Braided plant fiber forms a dense linear surface, while softly fringed ends loosen the rug’s tailored rectangular shape. Offered in Natural, Brown, and Gray, each color allows the variation within the jute to remain visible rather than obscuring the material beneath a uniform finish.\u003c\/p\u003e\n\u003ch3\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eFrom Stalk to Fiber\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eBangladeshi Jute:\u003c\/strong\u003e The rug begins with locally sourced jute, a bast fiber obtained from the long stalks of the plant and widely cultivated in Bangladesh’s warm, water-rich landscape.\u003cbr\u003e\u003cstrong\u003eNaturally Strong Fiber:\u003c\/strong\u003e Once processed and dried, jute retains a firm structure and subtle sheen well suited to braided floor textiles.\u003cbr\u003e\u003cstrong\u003eBraided Construction:\u003c\/strong\u003e Bundled strands give the rug greater dimension than a flat weave, creating a substantial surface with visible horizontal movement.\u003cbr\u003e\u003cstrong\u003eOpen Fringe:\u003c\/strong\u003e Long, untwisted ends reveal the individual fibers and provide a lighter counterpoint to the closely worked body.\u003c\/p\u003e\n\u003ch3\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eWomen-Led Handwork\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eMade in Bangladesh:\u003c\/strong\u003e The rug is handcrafted by women artisans working through a Fair Trade organization.\u003cbr\u003e\u003cstrong\u003eLocally Sourced Material:\u003c\/strong\u003e Using jute grown within Bangladesh connects the finished textile directly to one of the country’s most important natural fibers.\u003cbr\u003e\u003cstrong\u003eHand-Finished Character:\u003c\/strong\u003e Slight shifts in edge, braid, fringe, and tone distinguish the work from machine-produced floor coverings.\u003cbr\u003e\u003cstrong\u003eSustainable Craft:\u003c\/strong\u003e Renewable plant fiber and artisan-scale production give the rug a materially grounded approach to everyday utility.\u003c\/p\u003e\n\u003ch3\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eScale \u0026amp; Placement\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eBeside a Bed:\u003c\/strong\u003e Its low, horizontal proportions provide a soft visual landing without occupying the floor space of a full-size rug.\u003cbr\u003e\u003cstrong\u003eAt a Reading Chair:\u003c\/strong\u003e Use beneath or just in front of a chair to establish a small, defined corner.\u003cbr\u003e\u003cstrong\u003eIn an Entry:\u003c\/strong\u003e The braided surface introduces texture immediately inside a doorway; a rug pad is recommended to hold it securely.\u003cbr\u003e\u003cstrong\u003eLayered Placement:\u003c\/strong\u003e Position over a larger flat-weave rug to add a contrasting band of fiber and color.\u003c\/p\u003e\n\u003ch3\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eProduct Details\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e 100% braided jute\u003cbr\u003e\u003cstrong\u003eConstruction:\u003c\/strong\u003e Handcrafted woven rug with long fringe\u003cbr\u003e\u003cstrong\u003eColor Options:\u003c\/strong\u003e Natural, Brown, or Gray\u003cbr\u003e\u003cstrong\u003eDimensions:\u003c\/strong\u003e Approximately 23 x 41.5 in\u003cbr\u003e\u003cstrong\u003eFringe:\u003c\/strong\u003e Approximately 3.5 in long\u003cbr\u003e\u003cstrong\u003eOrigin:\u003c\/strong\u003e Handmade in Bangladesh\u003cbr\u003e\u003cstrong\u003eArtisans:\u003c\/strong\u003e Fair Trade women artisans\u003cbr\u003e\u003cstrong\u003eSourcing:\u003c\/strong\u003e Locally sourced Bangladeshi jute\u003cbr\u003e\u003cstrong\u003eVariation:\u003c\/strong\u003e Differences in color, design, texture, and size are expected from natural fiber and handcrafted production\u003cbr\u003e\u003cstrong\u003eRecommended:\u003c\/strong\u003e Use with a low-profile rug pad to improve grip and reduce slipping\u003c\/p\u003e\n\u003ch3\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eCare\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eRoutine Cleaning:\u003c\/strong\u003e Wipe gently with a damp cloth when necessary.\u003cbr\u003e\u003cstrong\u003eSpills:\u003c\/strong\u003e Do not rub stains or spills, as rubbing may spread the stain and loosen the jute fibers.\u003cbr\u003e\u003cstrong\u003eDrying:\u003c\/strong\u003e Allow the rug to dry completely following moisture or water exposure.\u003cbr\u003e\u003cstrong\u003eSunlight:\u003c\/strong\u003e Keep away from prolonged direct sunlight to reduce fading and color change.\u003c\/p\u003e\n\u003ch3\u003e\u003cspan role=\"text\"\u003e\u003cstrong\u003eIdeal For\u003c\/strong\u003e\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eDefining a compact entry or reading corner\u003c\/li\u003e\n\u003cli\u003ePlacing beside a bed or in front of a dresser\u003c\/li\u003e\n\u003cli\u003eLayering over larger flat-weave rugs\u003c\/li\u003e\n\u003cli\u003eIntroducing durable plant fiber to small spaces\u003c\/li\u003e\n\u003cli\u003eAdding linear texture without a busy pattern\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eWith its dense braided surface, loose fringe, and naturally shifting color, the Goldilocks Rug lets the strength and character of Bangladeshi jute shape the entire design.\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"KORISSA","offers":[{"title":"Goldilocks-Brown","offer_id":53807164490035,"sku":"H-GL-BW-01-TG","price":99.0,"currency_code":"USD","in_stock":false},{"title":"Goldilocks-Gray","offer_id":53807164522803,"sku":"H-GL-GR-01-TG","price":99.0,"currency_code":"USD","in_stock":true},{"title":"Goldilocks-Natural","offer_id":53807164555571,"sku":"H-GL-N-01-TG","price":99.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0959\/8566\/4307\/files\/00_GOLDILOCKMAT-BROWN_639c94af-9d5d-4fa4-8d1f-9c5c3ffa4038.jpg?v=1786064217","url":"https:\/\/atlasandkiln.com\/products\/goldilocks-rug","provider":"Atlas \u0026 Kiln","version":"1.0","type":"link"}